Introducing the Vogue Business<\/em> Funding Tracker, a running list highlighting the most notable and intriguing investment and M&A activity in fashion and beauty. From emerging disruptors to legacy giants undergoing major changes, we spotlight the deals that are shifting the dynamics of the sectors we cover, including fashion, beauty, tech and sustainability.<\/p>\n Gr\u00fcns<\/strong><\/p>\n Company description<\/strong>: Gr\u00fcns is a US-based supplement brand founded in 2023 by Chad Janis, best known for its greens superfood gummy supplement. The brand is digitally-native, with a strong community and a mixed distributed network across retail and direct-to-consumer. The acquisition signals Unilever\u2019s push into the premium wellness category.<\/p>\n Funding and round<\/strong>: Acquisition, terms undisclosed.<\/p>\n Investor(s)<\/strong>: Unilever (portfolio includes: Liquid I.V., Dermalogica, Paula\u2019s Choice).<\/p>\n Investor comments<\/strong>: \u201cAs a leader and true innovator in the greens supplement category, what sets Gr\u00fcns apart is its focused portfolio of science-backed products that people genuinely enjoy, trust, and consistently use,\u201d Jostein Solheim, Unilever Wellbeing CEO, said. \u201cThis combination of efficacy and experience is powerful, and together we see a significant opportunity to scale the brand within our wellbeing business.\u201d<\/p>\n OpenAI<\/strong><\/p>\nApril 2026<\/strong><\/h2>\n
March 2026<\/strong><\/h2>\n