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While stocking your beauty cabinet<\/a> with K-beauty toners<\/a>, sheet masks, and more, you might be considering subbing your Western brightening agent for a Korean vitamin C serum. What you should know first is that that vitamin C serums as we know them stateside look a bit different in Seoul.<\/p>\n \u201cVitamin C is a popular ingredient in Korea, but I\u2019d say it\u2019s less of the star of the show there compared to Western brands,\u201d Michelle Lee, former EIC of Allure and CMO at K-Beauty World, tells Vogue<\/em>. \u201cBrightening in K-beauty is a category, not a single hero ingredient.\u201d While vitamin C is almost entirely synonymous with brightening in the US, in Korea, brightening can be achieved through a blend of ingredients including niacinamide, tranexamic acid, kojic acid, and rice extract, among others. Board-certified general and cosmetic dermatologist Jenny Liu agrees, adding that vitamin C can assist in \u201cachieving the bright, even-toned complexion that underpins the \u2018glass skin\u2019 aesthetic.\u201d<\/p>\n So what are the perks of incorporating a Korean vitamin C serum into your routine? Board-certified dermatologist and facial plastic surgeon Dr. Lauren Moy, MD, lists plenty, including targeting hyperpigmentation, post-inflammatory marks, dullness, and overall skin radiance. And yes, there is a difference between these products and their Western counterparts. \u201cKorean consumers tend to favor formulas that deliver brightening benefits without compromising the skin barrier, which is why products with gentler derivatives or additional calming ingredients perform especially well,\u201d Dr. Moy explains. Ahead, an edit of the leading Korean vitamin C serums to know.<\/p>\n Goodal<\/p>\nVogue\u2019s<\/em> Favorite Korean Vitamin C Serums<\/h2>\n
In This Story<\/h2>\n
Best for Hyperpigmentation<\/strong>: Goodal Green Tangerine Vita C Dark Spot Serum<\/h2>\n
Green Tangerine Vita C Dark Spot Serum<\/h3>\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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